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BT Group and Broadpeak Partner on New Multicast Technology to Enhance Live Video Streaming
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Audioblog: How multicast ABR combined with Content Personnalisation improves ad insertion in the video streaming world!

Broadpeak’s award-winning ad insertion solution combines two of its technologies, BkYou™ server-side dynamic ad insertion and nanoCDN™ Multicast ABR for the first time, simplifying the delivery of targeted advertisements on all devices and in all content. Listen to our blog post to Learn about what is and why Broadpeak’s Ad Insertion solution is unique.

 

 

READ THE BLOG POST HERE 

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Hero image for an article about live sports streaming. The image shows a football stadium during a match, viewed from behind the goal. A player is taking a shot while a goalkeeper attempts a save in the foreground. The title “The World Streaming Cup:” appears prominently across the center. The image is used to illustrate the growing role of streaming in the delivery and viewing of major live sports events.

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